© 2023 Footwear Marketplace Solutions
We are a team of highly-skilled marketplace experts that manages brands in high-growth footwear categories, such as Outdoor, Lifestyle, Kids
We have 10+ years experience in scaling brands throughout the European marketplace ecosystem with annual revenues >100MM
We understand the complex footwear production process and its implications on the marketplace business
Leave the marketplace business uncontrolled to other resellers
Sell your products to the marketplace as a retailer
Operate the marketplace from both sides - a hybrid model of 1P and 3P
Sell your products to the end-customers through the marketplace
We work closely with the internal teams to understand existing processes. That is the basis for the brand-specific marketplace strategy.
• Category deep-dives for leading European marketplaces
• First recommendation how to launch & operate which marketplaces based on the brand-specific set-up
Based on our analysis, we define a tailored marketplace strategy.
Our primary target is to operate a long-term focused, healthy marketplace business with our clients.
• Portfolio & segmentation strategy
• A tailored content strategy in line with your brand guidelines (Keywords, Listing, Pics, A+)
• Controlled pricing strategy to optimise for top- and bottom line
Our clients decide if FMS handles the marketplace operations or, if FMS only remains as a strategic advisor to the clients’ operations team.
• All strategy execution and marketplace operations covered by FMS
• Inventory management to align demand and supply
• Marketing / pay-per-click management
• Tailored product strategy backed by data points